Higginbotham Associates, Inc.

Services we offer

Scope of Services
This firm operates in a broad range of marketing and research services and is prepared to handle consumer research, industrial research, motivational research, opinion and attitude studies, TV and radio commercial testing, employee attitude studies, public relations research, and other data gathering and analysis depending on a client's specific needs.

Services Provided
We are a full-service marketing research firm... offering the complete study from problem definition to a report of the findings along with our recommendations. However, we are prepared to offer any and all parts of the research process to our clients, including:

Problem definition

Research design

Questionnaire design

Sample design

Interviewing design

Coding questionnaires

Computer data processing

Statistical analysis

Report of findings

Marketing counsel

Bilingual Interviewers

Please contact us regarding any of your specific research needs. We are prepared to handle the complete research project or any of the various components defined above